Casa Bruno Restaurant - Fusion Cuisine and Mixology

Customer

Casa Bruno ® Restaurant

Industry

Food – Restaurant

Scope

Brand name and concept, identity and digital strategy for social media. Performance and Social Ads on Meta and Google.

Bruno House

The name was the first ingredient of the brand - which accompanies the journey of this new restaurant concept that opens its doors in the city of the pink quarry, Morelia.

A relevant proposal for its audiences because it captivates with its gourmet essence of fusion food, exclusive selection of Mexican wines, high-altitude coffee and signature mixology.

The Challenge

Casa Bruno approached Brújula to fully develop the concept of their idea of presenting Morelia with a new proposal for an inclusive, fresh restaurant with free and authentic cuisine. What would it be called? What colors would it have? What would its logo and designs be?

These were just some of the questions they came to us with to solve this new challenge with creativity and passion.

The Solution

We reveal the brand of the restaurant, a family business project that transforms the way we enjoy good food. The identity emphasizes an authentic and relevant approach. The name "Casa Bruno" highlights the concepts of openness, friendliness and service that lead us to a pleasant welcome,

to your house.

Graphically, it translates into an elegant typography with a refined envelope that evokes the concept of an old house: "choose well, choose our house."

The key point in the communication of brands in the food and beverage sector is the photographic style. In this design, the brand "Casa Bruno" appropriates real dishes from the restaurant and transforms them with the fusion of its letters and the concepts of beauty and refinement, in an acronym of brand concepts: beauty, refinement, union, notoriety and daring.